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The Creative Hustler Podcast

The Creative Hustler Podcast celebrates the creative entrepreneur lifestyle by taking a peek into how the most successful and creative badasses stay balanced while growing their businesses, traveling the world, and attempting to enjoy every moment of the journey.
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Jul 20, 2017

[Recap] Steven, Melissa and Alan recap Tuesday’s interview with Zoe Bejörnson. Zoe is the product marketing manager for About.Me -- she’s a world traveler, side hustle evangelist, and a badass global networker who has a love for User Experience.

 

[00:00] Get the secret to a lasting brand!

[00:55] What’s up Creative Hustlers?

[01:05] Tuesday’s episode featured Zoë Bejörnson.

[01:21] Umlauts, or the dots over letters.

[01:49] Zoë is a ball of energy.

[02:18] Zoë is product marketing manager at About.Me

[02:52] About.Me is an easy to build landing page.

[03:40] About.Me is all about the side hustle.

[04:00] The biggest barrier for hustlers: Where to Start.

[04:30] About.Me is the hipper MySpace. It’s an online resume.

[05:06] About.Me skips the website building learning curve.

[05:28] Zoë reached out to US from Fiji.

[05:55] Fiji is on the opposite side of the planet.

[06:15] You can’t see the stars in big cities.

[06:44] Zoë’s RemoteYear - one city a month for a year.

[07:11] Victor Kung did a similar type trip

[08:00] Digital Nomad culture have Baby Boomers and GenXs.

[08:33] Video conferencing has been around for awhile.

[09:00] 100th Episode will be in a Hot Air Balloon.

[09:56] Zoë didn’t have a favorite city, but she had some that disappointed her.

[10:30] Every country is awesome until you add in politics and issues.

[11:00] Zoë’s London experience wasn’t the best location.

[11:15] Alan has relatives in London, sorta.

[11:58] Remote Years for families? Email us if you know about it!

[12:19] Join our Facebook Group already

[12:38] Zoë’s RemoteYear gave her confidence.

[13:00] Therapist Melissa helps us leave our baggage behind.

[13:40] Simon Sinek says millennials have confidence issues due to culture.

[14:00] GenX & GenY were told to get stable jobs, and not take risks.

[16:00] GenY didn’t have instant gratification.

[15:30] We can’t base our life on metrics - we lose empathy.

[16:10] When people travel, they find empathy and humility.

[16:45] Confidence comes from the humility and uncertainty of travel.

[17:19] The RemoteYear changes you.

[17:35] Many people are taking this Remote Year concept to heart.

[18:10] The uncomfortable situations are where you GROW.

[18:40] Zoë would share a coffee with her #CreativeHustler grandmother.

[19:29] The original user experience happened in the house.

[19:50] Zoë’s grandmother created a lazy susan to make the space more useful.

[20:20] Grandparents really give you a different perspective.

[21:00] Zoë is interested in User Experience and the customer journey.

[22:00] Emotional moment talking about Zoë’s grandmother.

[22:40] Please, please, please join our Facebook Group! We have songwriters to SEO experts!

[23:47] Please leave us a review!

[24:05] Peace out!

[24:15] Melissa’s Moment of Hustle


Contact:

About.Me/Kzoeb

Twitter

Instagram

LinkedIn

Jul 18, 2017

Whats Up Creative Hustlers! Steven & Melissa Here.

Today we’ll be talking with Zoe Bejörnson, product marketing manager for About.Me -- she’s a world traveler, side hustle evangelist, and a badass global networker.

--

[00:00] Want the secret to a great brand? Click here!

[01:53] Why Zoe is a badass #CreativeHustler!

[02:23] Zoe just completed a RemoteYear.

[02:50] Zoe wants to introduce you to the world of cheese!

[03:23] What About.Me is all about!

[04:47] Steven has been an About.Me user since 2012.

[05:40] Melissa didn’t really use About.Me until recently, but it took her only 2 minutes!

[06:45] About.Me is the beginning of a “Choose Your Own Adventure” book.

[07:07] Goldfish’s Choose Your Own Adventure

[07:54] How RemoteYear works & why Zoe chose it!

[10:50] Getting accepted to RemoteYear

[11:35] Traveling gives Marketers empathy.

[11:55] The locations Zoe went to, and top city she went to.

[12:40] Sometimes it’s about the month, not the location.

[13:55] Croatia was a great month, and a great trip.

[14:47] 12 different cities allows you to know what cities you may want to LIVE in.

[15:00] Sometimes it is better to immerse yourself in a place, instead of visit many places quickly.

[16:00] Teddy Roosevelt believed in slow travel.

[17:05] Traveling & RemoteYear helped Zoe develop a stronger sense of self-confidence.

[19:00] You can introduce yourself how you WANT during RemoteYear.

[19:49] Getting the opportunity to make a new first impression!

[20:00] Your 20s is spent figuring out who you are, what you want, and your purpose. Zoe is ahead of the game.

[21:00] You don’t have to figure out what it is you’re gonna do, but that you CAN do it!

[21:30] RemoteYear is three pieces: the travel, the relationships and the work.

[22:00] The work was the one of the hardest issue for Zoe.

[22:50] A challenge to form such close relationships so quickly in a very unpredictable program.

[23:55] People leave in life, people come and go and sometimes shit still happens.

[24:15] Saying goodbye to people you love is tough.

[25:36] Zoe is excited by products that talk to people, and user experience in products.

[26:30] Zoe wants to create things that are a joy to use.

[27:15] Even pop-ups on websites should tell you, “Hell yeah!”

[27:45] The customer wants to know your thought process, and be more personal.

[28:15] Brands who look at it from a transactional perspective will not be successful.

[29:00] We want to buy from people we trust.

[30:10] Seth Godin comes up again - gotta read The Tribes

[30:50] You would think at this point in life we’d come up with a better system then putting a sticker on fruit with a number on it.

[31:23] Zoe is a generalist - she likes to have all the pieces of the pie.

[32:30] Zoe is ready to move into specialized realm, User Experience design!

[33:13] UEx design is where Zoe is meant to go next.

[33:35] All the levels of UEx design.

[35:00] Zoe didn’t have an interested in UEx until after her RemoteYear.

[35:45] Going from Social Media, to Product Development showed Zoe about the experience.

[36:25] Zoe created a “Mad Lib” tool for helping people write their About.Me bio.

[37:50] Getting to work with diverse people helps you recognize new interests.

[39:12] Mobile is where it is at for user experience.

[40:13] For About.Me, they have users, but their users ALSO have users!

[40:55] Freelancers today don’t need a fancy website anymore.

[41:40] People are going to quit you if it’s too much

[42:05] Zoe would grab a drink with her grandmother.

[43:05] Zoe’s grandmother made her own “lazy susan” to use her kitchen space.

[44:30] Zoe has the unique answer in #CreativeHustler history.

[42:34] When you see & use more of services in different places, you can relate to it more.

[46:45] Traveling and experiences enrich your social library.

[47:24] BBQ are very big is Argentina - how many cultures have a BBQ culture?

[48:00] You are able to see so much with travel. You can compare themes in all cultures.

[48:45] You are never too young to write your eulogy.

[49:05] Enrich your own personal library. So many indexes to pull from in your brain & experiences.

[49:44] Having extra resources from travel gives you the stuff to draw from in creating new things.

[50:26] Where to find Zoe on the internet.

[51:20] Leave us a review!

[51:33] Melissa’s Moment of Hustle

 

Contact:

About.Me/Kzoeb

Twitter

Instagram

LinkedIn

Jul 13, 2017

[RECAP] Auguste Crenshaw. Steven, Alan, and Melissa are recapping Auguste’s interview from this past Tuesday. Auguste Crenshaw is a personal development and business strategist coach who in July is bringing together 30+ thought leaders and badass entrepreneurs (including Steven) for the Real Talk for Business Mastery Virtual Summit.  

[00:00] Want the secret to great to great branding? Click here!

[01:34] Why Auguste rocked Steven & Melissa’s lives!

[02:33] Why Zoom is SO much better than Skype.

[02:58] Auguste has a BACKDROP!

[03:40] Creative Hustler is ready to chromakey this shit!

[04:15] More about Auguste and her Real Talk for Business Mastery Summit!

[04:52] Why virtual summits are really where it is at!

[05:37] A little outline of when the Summit goes live, and when Steven speaks!

[06:09] Steven’s Topic: The intersection of creativity & business, your Why, and how your personal brand is MORE than just googling yourself.

[06:28] Your Brand is your life strategy.

[06:42] Coming Soon: The Creative Hustler Summit

[07:10] Barbalicious, Peter, and Joseph - just a few of the Creative Hustler guests.

[07:45] The Boomerang - You move west, and then return east.

[08:00] Bad Netflix Decisions. Leave yours in the comments.

[08:30] Super Pig on Netflix, Steven’s last bad Netflix choice.

[08:40] Don’t give into Analysis Paralysis

[09:39] If you’re not embarrassed by the first product you put out, you waited too long.

[09:57] You just need to do it.

[10:11] That first step is so important.

[10:28] We all have million dollar dreams, but who is going to WORK on it?

[11:02] So many ideas, but not working on all of them.

[11:35] Building an email list is a great first step.

[12:00] Auguste did cosmetology for 12 years.

[12:50] Changing clients to customers.

[13:30] Steven’s line of Creative Hustler wheelchair accessories.

[14:00] The future is bitcoins.

[14:34] Steven’s second virtual summit. It’s like Summer Camp for the entrepreneur.

[15:27] Summit speakers make a community of helping each other out.

[15:35] Join our Creative Hustler community on Facebook!

[16:03] Bringing it back to Yahoo groups.

[16:47] The Facebook groups are vetted for access.

[17:18] Make sure to survey your tribe.

[18:20] Facebook is now the intersection of personal and business.

[18:40] So many friend requests, and not personal.

[19:00] You gotta find the balance with Facebook groups.

[20:10] Entrepreneurship is a spiritual path.

[20:30] Entrepreneurship can make or break you.

[21:10] Changing your personal to your brand.

[21:34] Marty Martini story.

[23:30] Brand isn't always a straight line but it's a spiritual journey.

[24:12] You grow when your business grows.

[24:40] Steven & Melissa met in an Entrepreneur Summit.

[25:00] You need to get your blocks out of the way.

[25:45] August has such POSITIVE energy!

[26:00] Sometimes you have to GET AWAY to improve.

[26:47] Check out Steven’s live webinar on July 26th!

[27:15] Steven was a part of the Tuba Team at the Olympics.

[27:45] The story of the Sousaphone.

[29:08] There's always a journey to end up where you are.

[29:36] Getting laid off kicks you onto your spiritual path.

[30:00] Life and relationships are a part of the spiritual journey.

[30:23] Check out Real Talk for Business Mastery Summit

[30:42] Join our Facebook group & Please leave us a review!

[30:22] Melissa’s Moment of Hustle


Contact:

Sign Up for the Summit

Facebook

AugusteCrenshaw.com

Twitter

Just google her!

Jul 11, 2017

Whats Up Creative Hustlers! Steven & Melissa Here.

Today we’ll be talking with Auguste Crenshaw, a personal development, and business strategist coach who in July is bringing together 30+ thought leaders and badass entrepreneurs (including myself) for the Real Talk for Business Mastery Virtual Summit.

 

[01:15] What’s Up Auguste? Ready to get hustling?

[01:38] Why Steven & Melissa are excited about this interview!

[02:15] Why Auguste is a badass #CreativeHustler

[03:20] Auguste is all about Creativity and the Process.

[03:45] Falling in love with the process.

[04:02] You need to fall in love with the process to GROW.

[05:00] Do you have a million dollar work ethic?

[05:45] Get out of your head, and put yourself out there.

[06:20] Add the value and people will feed you what they want.

[06:50] Why you need to put yourself out there and keep doing it!

[07:45] You need to stay true to your core values.

[08:13] Sometimes you need to take a timeout in your business.

[08:30] Don’t abandon the tribe you already have.

[08:55] The process behind the Real Talk Business Mastery Summit.

[09:38] Gut instinct is worth so much more.

[10:10] How the name “Real Talk Business Mastery” came about.

[11:03] People are smarter than “6 days to 6 figures” trends!

[11:20] Bringing real talk to the entrepreneurs

[11:35] Summit with 32 speakers over 5 days. You need to be there.

[12:22] July 13th - mark your calendars. Get signed up for “Real Talk Business Mastery

[12:39] Why this summit will transform your fucking life.

[13:30] Entrepreneur life is a crazy emotional trainwreck.

[14:02] Your brand, your life, and REAL challenges.

[14:40] After the summit, your HEAD will be in the game.

[15:00] This summit is your KICK in the ASS

[15:20] Auguste has always had creativity & confidence, but the system doesn’t make entrepreneurs.

[16:17] When the pressure hits, you gotta make moves!

[17:20] The more people give to Auguste, the more she wants to give back.

[17:46] It's consistently sowing seeds and the journey that leads to success.

[18:20] You need to take time and put effort to be who you SHOULD be.

[18:45] This summit will help you tap into your creative nature.

[19:09] Auguste manifested her own destiny.

[19:25] Mental blocks in entrepreneurs - society isn’t always right.

[20:10] Auguste’s switch from Cosmetology to Badass entrepreneur.

[20:45] Helping a fellow entrepreneur helped Auguste find her new path.

[21:45] Sometimes you have to make a choice to let something go to move forward.

[22:20] Auguste broke anchor by leaving behind her hair business.

[23:00] Do I really want to do everything it takes? Do I want to hustle?

[23:20] People used to call me a “life coach,” and finally it hit me.

[24:04] Auguste found her divine right, and her purpose all alone.

[24:36] Melissa needed to take her own journey, as well.

[25:09] Sometimes you need to get away from everything you know and break it down to succeed.

[25:50] Who’s to say we can’t create our own damn table?

[26:25] We live in a time, “If you think it, you can do it.”

[26:50] Auguste grew up in the church and was raised with her vision in a box.

[27:35] Once you break away from it ALL, you can find the bigger purpose.

[28:00] When you feel it and the universe drops it in your lap, sit your ass at the computer RIGHT THEN and get it DONE!

[28:50] You need to do it right away, or you risk your purpose being torn down.

[29:26] The example of the invention of the telephone.

[30:10] Intuition in our society

[30:34] Everyone is trying to measure, instead of just being open to natural instincts.

[31:17] Don’t look at your business like you’re balancing a budget.

[31:46] Auguste’s summit is about collaboration, first and foremost.

[32:45] It’s about the HEART of the project itself.

[33:30] “Real Talk Business Mastery Summit” is different because it comes from the heart

[34:30] It is what it is, we’re not sugar coating anything in this Summit.

[35:13] Authentic Groups and tribes are important for online businesses.

[36:20] The hardest part about Auguste’s #CreativeHustle - REST!

[37:15] Business can get overwhelming, we need to take the time to REST.

[37:30] Auguste’s awesome post to build community in a Facebook group!

[38:00] Building Facebook Business Pages.

[39:50] Auguste’s advice on Time Management.

[39:58] Write it down, and keep the MAIN THING the main thing!

[40:30] Don’t focus on BALANCE. Focus on MAXIMIZING.

[41:50] Time slows down when you’re focused.

[42:13] You need to set the boundaries for yourself and your significant others.

[43:10] Make time for the unexpected detours in your life

[43:30] Auguste’s task management systems - send people to your calendar.

[44:00] Why writing things down is still so important.

[44:50] Steven’s 1-2-3 system

[45:27] Auguste’s Hit List of #CreativeHustlers to sit down with. Jim Rone, John C Maxwell, Eric Thomas, and Gary Vaynerchuk.

[46:12] The drink is specific to each #CreativeHustler: wine, water or beer?

[47:35] Traveling and life taught Auguste that it’s about the EXPERIENCE!

[48:25] How she built her business AGAINST the grain.

[48:50] Sometimes you need to redefine your character

[49:20] Auguste always breaks the mold

[49:47] Where to find Auguste on the internet

[51:40] Melissa’s Moment of Hustle

 

Contact:

 

Real Talk Business Mastery Summit

Facebook

AugusteCrenshaw.com

Twitter

Just google her!


Jun 24, 2017

What’s Up, Creative Hustlers! Steven & Melissa Here.

Today’s 3oz or less episode is featuring Philip Warren, a strategic consultant and business advisor helping C-Level stakeholders realize their mission and live their vision. Today we’re focusing on saying NO!

[03:57] Start saying NO with Confidence.

[04:11] Choose the clients that fit YOU best.

[04:55] Jealously guard you time!

[05:33] Own your personal brand & know thyself.

[06:20] Utilize your network & refer another when saying NO!

[07:35] Don’t be based on how fast you do your work.

[08:50] It takes time to learn to prioritize.

[09:24] Advice for saying NO.

[10:43] What percentage of your customers are reasonable people?

[11:20] Know a way out for clients.

[12:13] It’s a small world for #CreativeHustlers, if you don’t do the right thing, it comes back!

[13:01] How to find Philip on the internet!

[13:54] Melissa’s Moment of Hustle

 

Contact:

Phillip’s Website

Jun 21, 2017

[Recap] Today Steven, Alan and Melissa recap Hawk Mikado interview. Hawk Mikado is the leading expert in Funnels and Live Launches. He has built over 7 profitable businesses, in the multi-six and seven figures. He’s also the publisher of Funnel Magazine as well as owner and founder of Invert Inc., a leading firm in online to offline marketing and sales systems.

 

[0:00] Want the secret to a killer brand?

[00:55] What’s up Creative Hustlers?

[01:20] The Badass Hawk Mikado

[02:05] Why Hawk is the Funnel Genius

[02:36] So, what is a funnel?

[02:55] Why you’re throwing money away if you don’t have a funnel.

[03:22] Google Analytics can measure your funnel.

[03:47] Funnel Hacking 101 with Alan.

[04:28] Alan teaches Web Analytics

[05:18] Bringing Funnels to Old Industries.

[06:20] Funnels are in Informercials

[07:14] Traveling allows you to get into someone else’s shoes.

[08:10] Why Travel is so core into The Creative Hustler.

[08:40] Melissa gets a Southwest card to go to Northeast.

[09:17] Hawk’s remote year.

[10:20] Check out Hawk’s nest.

[10:55] Follow Hawk on Roadtripper!

[11:30] Steven & Melissa’s EuroTrip!

[12:20]So many European #CreativeHustlers to visit!

[12:50] Steven is visiting his Father’s hometown!

[13:35] Steve’s Sauce Off!

[14:54] Hawk for President - 2024

[16:00] The White House as Hawk’s Nest

[16:44] We’re always in someone’s funnel…

[17:55] Stop the Sell: I need to Opt In to your Funnel!

[18:45] Drinks isn’t a sale, and don’t trick us into your funnel.

[19:45] Alan sees through people’s bullshit.

[20:00] Travis and Ty Looez.

[20:35] Why Ty Lopez is successful.

[21:15] Just keep it real, we all have funnels.

[22:00] Funnel Hacking and Authenticity.

[22:50] You need to believe in what you’re selling.

[23:35] Hawk’s 6th Sense

[24:05] Inviting Jesus for Coffee, and branding.

[25:45] Jesus’s Funnel is serious.

[27:00] Where to find Hawk online & free Funnel Magazine for you!

[27:33] Melissa’s Moment of Hustle

Contact:

Hawk’s Website

Facebook

Get Funnel Magazine

Jun 20, 2017

Whats Up Creative Hustlers! Steven & Melissa Here.

 

Today we’ll be talking with The Funnel Genius, Hawk Mikado is the leading expert in Funnels and Live Launches. He has built over 7 profitable businesses, in the multi-six and seven figures. He is an entrepreneur, an adventurer, and a family man. He has a very giving heart, dedicating his time to helping leaders show. He’s also the publisher of Funnel Magazine as well as owner and founder of Invert, a leading firm in online to offline marketing and sales systems.

 

[00:00] Curious as to secret to rock solid brand?

[01:15] What’s Up Hawk. Ready to get hustling?

[01:22] Hawk’s real given name.

[02:24] Hawk’s #CreativeHustle - Travel and owning his own agency.

[03:27] All the mini hustles under Invert Inc.

[03:30] Fighting the incorrect Funnel info.

[05:27] Why Hawk is not your typical funnel hacker!

[08:20] Don’t recreate the wheel.

[09:45] Helping the world & creating massive impact

[11:07] Hawk for President: If the US is a business, we can make it profitable.

[12:47] 2024: Vote for Hawk!

[13:22] Teddy Roosevelt: Experienced new cultures & influenced the country.

[13:54] Travel is in Hawk’s DNA.

[14:23] Why do children believe that their country is the best in the world?

[15:00] Marketing is about getting people to do what YOU want them to do.

[15:24] Travel opens your mind, and makes you better.

[17:12] Challenge Accepted: Make an impact outside of your arena.

[18:19] Hawk’s 6 step process, and getting people to follow you.

[18:47] What is your vision?

[19:08] Once you are helping them, they will follow you.

[19:50] It’s not about ME

[19:59] Luna the Cat interrupts the broadcast.

[20:38] Why finding position is SO important.

[21:16] If you want to learn steps 4-6, you will need to get Funnel Magazine!

[21:49] Hawk is excited to be launching!

[22:35] Live Launch: You can be profitable before you go to market!

[23:52] Example of a client success with Live Launch.

[25:05] As long as you follow the process, you can be massively successful.

[26:44] Passion for the solopreneur!

[28:39] Why Amazon is so successful…

[29:15] Why Live Launch can help you avoid all the launch headaches.

[30:00] Get paid to write your book, and find out what the audience needs.

[31:00] Melissa & Steven love the process.

[32:40] Our friends have the same questions that we do.

[33:45] It all comes back to a tribe.

[34:32] The hardest part of being a #Creativehustler is the time with family.

[36:00] Update on Hawk’s year long journey, and where he’s going.

[39:02] Check out Hawk’s trip on Roadtrippr.

[40:10] Hawk’s trip started with “Why Not?”

[41:28] When traveling, avoid the tourist traps, and ask a local.

[42:05] Use Regis Coworking spaces during Travel.

[43:20] Why Hawk and John Bertino love Regis.

[46:14] Hawk wants to shout out Allie, Ed and Judy for Corporate Alliance.

[46:53] Hawk would have coffee with Jesus, because he had the best tagline, “Follow Me”

[50:10] Hawk doesn’t drink, but he wants to see the whole Water into Wine thing..

[50:45] How to get ahold of Hawk on the internet

[52:13] Melissa’s Moment of Hustle

 

 

Contact

Facebook

Get Funnel Magazine

Jun 15, 2017

[Recap] Steven, Melissa and Alan recap Jeremy Goldman's interview. Jeremy Goldman, Founder & CEO of the Firebrand group, a NYC based agency where he’s on a mission to future-proof brands through the application of strategy, design, branding and social media. In his spare time, he’s also an accomplished author, having published two books, a keynote speaker, and a contributor to INC.

 

[00:00] Secret to a killer brand.

[00:55] What’s up, Creative Hustlers.

[01:30] Why we wish Jeremy was still in town!

[01:50] Jeremy’s background

[02:04] Key points in “Getting to Like”

[02:40] Jeremy & the Firebrand Group

[03:20] Future Proofing and Marketeers.

[04:14] Positioning from a Marketing perspective.

[04:55] Why you should follow Jeremy’s column on INC.

[05:30] Personality vs. Substance.

[06:00] Steven’s Facebook feed is yelling at him.

[06:30] Thoughts on Video Ads

[07:10] If Steven was a cat, his name would be “Video Struggles”

[08:35] If you have to record it 5 times, it HAPPENS!

[09:00] If you have blinds tied up in the background, no one is going to buy your product.

[09:28] Getting back into video.

[10:10] All the struggles to recording videos.

[10:30] Podcasteers, don’t fear! Podcasts are sticking around.

[11:37] Using only one sense to absorb information.

[12:00] Future of Podcast: Apps in Cars & Holograms in your living room.

[13:16] Marketing impact of A.I and Emerging Technologies

[13:35] What is RankBrain and self-learning?

[15:02] The checks and balances of A.I

[16:05] But, let’s remember, it’s only a machine.

[16:50] Melissa doesn’t know what “Skynet” is…

[17:17] Facebook wasn’t even a thing when Steven & Melissa were in high school!

[18:20] Shout out to Zoe from About.Me

[19:25] Traveling can help marketers have empathy and improve their game.

[20:05] Embracing the different cultures and countries.

[21:00] Find what people really need.

[21:25] Alan’s jump from Cape Cod to USC.

[21:58] Melissa wants to start a diversity club!

[22:29] Americans have the worst potlucks.

[22:50] International Roundtable

[24:15] It’s the ugly American’s fault flights are expensive.

[24:42] Ben Franklin is the first American #CreativeHustler.

[25:30] Pouring one out for all the homies.

[25:53] Who’s your Mount Rushmore of #CreativeHustlers?

[26:50] Looking at legacy as entrepreneur.

[27:20] Jeremy wants to be remembered as, “at least he wasn’t a schmuck”

[27:55] We’re bringing schmuck back!

[28:30] Adult Warning: Look up “Scutch” on UrbanDictionary!

[29:06] Let us know if we were too Schmucky!

[29:30] Get your free gift at TheCreativeHustler.com/Checklist!

[30:20] Don’t forget to leave a review!

[30:43] Melissa’s Moment of Hustle

 

Contact:

Tweet him on Twitter - @Jeremarketer

Find out more about what Jeremy does: FirebrandGroup.com

Check out his books on Amazon:

Jun 13, 2017

Whats Up Creative Hustlers! Steven & Melissa Here.

Today we’ll be talking with Jeremy Goldman, Founder & CEO of the Firebrand group, a NYC based agency where he’s on a mission to future-proof brands through the application of strategy, design, branding and social media. In his spare time, he’s also an accomplished author, having published two books, a keynote speaker, and a contributor to INC.

 

[00:01] Uplevel your branding

[01:22] What's Up Jeremy. Ready to get hustling?

[02:16] Why Jeremy loves finding the most Challenging projects.

[03:43] Bummer warning: The suckiest 10 hours in Jeremy’s career.

[05:39] There are lessons in the lining, and finding the strength to continue.

[07:00] When life gives you lemons, make your own #CreativeHustler lemonade.

[07:54] The rise of Firebrand: Starting an agency at the worst time.

[09:55] Finding out exactly where Firebrand fits in the ever changing market.

[10:50] Firebrand can predict the future, almost!

[11:25] Work smart, and work differently in the crowded market.

[12:12] Too big, too small: Finding the perfect size company for futureproofing.

[13:25] When a dollar is really worth $3 - finding the right place to invest.

[14:40] Jeremy’s #CreativeHustler life is fueled by the craziness of NYC

[15:54] Trying to mesh the GO,GO, GO mentality in a flip flop location!

[16:50] Sometimes you need a break from the anxious bubble of big city life.

[17:25] Stop being competitive, and start being CREATIVE.

[17:45] The pace and quiet of Cleveland can also allow for success.

[18:56] Why Jeremy does jumping jacks to get pumped up.

[19:58] The #CreativeHustler life needs a Health Meter.

[20:39] The hardest thing to do is quit, even in the short term.

[21:35] Double espressos, or defining AI is Jeremy’s excitement.

[22:54] Big Data, a.k.a Bullshit Data: Buzzwords all over the place.

[23:17] Jeremy’s thoughts on the future of A.I.

[24:16] Steven’s takeaway from Digital Signage expo.

[25:00] Figuring out who has the biggest pain point: A.I. may come first.

[25:33] Uber & Lyft had a human problem, not a digital problem.

[26:27] A.I is already here, and continues growing bit by bit.

[28:35] Jeremy is definitely investing in A.I.

[29:00] A.I may not move the needle right now, but it is coming.

[29:40] You need to get in before everyone else.

[30:52] The hardest part of the #CreativeHustler lifestyle: Facetime with everyone.

[32:10] When you have a team, it feels like you always have to be there for them.

[32:53] How Jeremy gets around the challenge: Is it better than the alternative?

[34:55] Man in the Mirror, and why you gotta figure your shit out first.

[35:20] Jeremy is getting a pint with Ben Franklin.

[35:45] Ben Franklin: The original diversifier!

[38:00] Jeremy’s legacy: Don’t be a Schmuck.

[40:40] If it’s not right, don’t do it. It’s not that difficult.

[41:55] Take a macro approach to what you do.

[42:20] You grow by being around other #CreativeHustlers

[43:00] Traveling a creates empahy, which makes you better.

[44:01] Travel more, become a better marketer.

[45:30] It will make you less Schmucky if you travel with eyes wide open.

[46:40] The benefit of not being able to speak the language.

[47:19] Where to find Jeremy on the internet.

[49:30] Melissa’s Moment of Hustle

 

Contact:

Tweet him on Twitter - @Jeremarketer

Find out more about what Jeremy does: FirebrandGroup.com

Check out his books on Amazon:

Jun 8, 2017

[Recap] Today Steven, Alan and Melissa recap Travis Bennett interview. Travis is a digital agency owner and founder of Nomad Stack and Studio Digita, one of the web’s top resources for digital nomads and location independent creative hustlers!

[0:03] Don’t get hustled by agencies - Check out The Agency Guys!

[01:14] S.H.I.T = So Happy It’s Thursday!

[01:48] Travis Bennett is NOT related to Tony Bennett

[02:00] Travis Bennett should visit San Diego!

[02:27] The history of Burma

[02:45] Travis started an agency (StudioDigita) and lives as a digital nomad.

[04:35] How Steven & Melissa got connected with Travis.

[04:40] Travis’s side hustle - NomadStack!

[05:45] Digital Nomad & Family Life

[06:20] NomadStack has so many features & resources on the site!

[07:07] You need to make the decision to go all in, and THEN visit NomadStack!

[07:55] The struggles of being a digital nomad: Lack of Wifi!

[08:05] The anxiety of NOT being connected 24/7

[09:45] Mindlessly scrolling Social Media is second nature.

[10:20] When in line, get on your phone!

[10:50] Why is it so awkward to start a conversation in line?

[11:25] People will do anything to avoid being present!

[11:40] Challenge to the #CreativeHustlers! Be in the moment!

[12:17] Growing up before social media: Just don’t die.

[13:06] NomadStack allows you to have adventure in your life.

[13:48] 2nd World Nations vs. First World Nations.

[14:44] Some more detail about Myanmar's infrastructure.

[15:30] The bad tales of Marketing.

[15:50] The culture shift from Australia and Myanmar.

[16:20] The issue with the restaurant business.

[17:03] Instant gratification in the restaurant industry.

[17:30] What happened to Mogul?

[17:40] The definition of a STACK.

[18:36] Stack is a buzzword.

[18:54] Stack deals with multiple channels of information.

[19:22] Linking to other sites on social media. & Backlinks.

[20:12] Use your google analytics.

[20:30] The links in the show notes is an example of Backlinks!

[20:55] Steven’s old school rock band website.

[21:20] Overstuffed like a Thanksgiving turkey!

[22:00] Links are only the beginning, it’s about WHO you know.

[22:22] Bring the Tito’s to the party: Link to other people to show love!

[23:00] Screw those people gaming the system!

[23:16] The SEO is now about quality content, and bringing the purity back.

[23:40] Do the right thing! You core values need to be in line.

[24:01] A bad backlink could be detrimental to your brand.

[24:20] Are you interesting in learning about SEO? Tweet @Cr8tiveHustler and tell us!

[24:35] Alan, teacher at USD will teach you about SEO.

[24:53] Steven defies the time-space continuum and tells us about a future/past interview.

[25:10] Go check out The Creative Hustler Instagram for great content from Steven’s interview!

[25:30] Time to bring it FULL CIRCLE! SEO, Stacks, and so much more!

[26:00] Why you need to be knowledgeable in all aspects of digital life.

[26:15] Want to break out of the chains of your hometown? Visit NomadStack!

[26:42] If you need digital help, reach out to Travis at StudioDigita!

[26:50] Please subscribe and leave some reviews on iTunes on Stitcher.

[27:00] Don’t forget to join our Facebook Community!

[27:39] Melissa’s Moment of Hustle!

 

Contact Travis Bennett:

http://www.nomadstack.com/

http://studiodigita.com/

Jun 6, 2017

What’s Up, Creative Hustlers! Steven & Melissa Here.

 

Today we’ll be talking with Travis Bennett, He’s a digital agency owner and founder of Nomad Stack, one of the web’s top resources for digital nomads and location independent creative hustlers.

 

[00:10] Don’t get hustled by the Agencies! Check out The Agency Guy!

[01:23] What’s Up Travis. Ready to get hustling?

[01:35] Why Travis Bennett is a  #CreativeHustler, and an avid traveler!

[03:04] From Australia, to Thailand, and now in Myanmar!

[05:15] A day in the life of this Digital Nomad: Work/Life balance.

[06:51] The reason behind NomadStack.

[08:10] Furiously work and then relax & the inspiration behind why Travis lives this life!

[10:22] From Digital Start-Up to Entrepreneur and how to divide up your free time.

[11:17] Break your funk with the gym!

[12:09] The freedom of making your Saturday any day of the week!

[13:04] Once you get overseas, travel and lifestyle is SO much more affordable!

[14:35] NomadStack helps you find the SMART ways to live!

[15:10] When you work hard, you can enjoy the lifestyle.

[16:02] Riding a lion with stacks of hundreds: The lifestyle entrepreneur life.

[17:00] Why Steven & Melissa work their asses off!

[17:30] Social entrepreneurism - let’s help each other.

[17:55] Red Ocean vs Blue Ocean

[18:23] Excitement for the freedom of the side hustle, including NomadStack!

[19:20] Planning and building the idea in your mind.

[20:17] The future of NomadStack!

[21:03] When the side hustle overtakes the main hustle! How do you know?

[22:07] What is going to push NomadStack to adult life?

[23:59] Motivation is the struggle of the #CreativeHustler lifestyle.

[25:00] The different work styles for a #CreativeHustler!

[26:27] Travis’s one piece of advice for a #CreativeHustler lifestyle.

[26:56] Find one client willing to pay YOU!

[27:30] When you are open to the lifestyle, you can see it is possible!

[28:36] You don’t have to quit your job, just get ONE client!

[29:19] The whole #CreativeHustler life is MINDSET!

[29:46] Travis’s productivity hacks: Coffee & Rewards!

[30:29] Rewarding yourself to avoid the freak out!

[31:13] Get a work rewards program!

[32:10] You need to celebrate the little wins!

[33:15] One win can snowball into a #CreativeHustler lifestyle!

[34:15] Use baby steps to make a project manageable!

[34:53] Don’t do anything except that ONE THING!

[35:16] Multi-Tasking isn’t always possible.

[35:40] You can’t build a giant in ONE day.

[36:22] Travis doesn’t feel as though he made any BIG mistakes.

[37:14] Sometimes the job you take just doesn’t FIT for you.

[38:30] Travis’s lesson: If they can do it, then why can’t I?

[39:03] There’s no time better than TODAY to start.

[40:00] Take the process out on a date!

[40:27] Travis would like to have Richard Branson and Tai Lopez for coffee!

[40:58] Why everyone hates Tai Lopez, but his insight is dead on!

[42:15] Even if you hate the person, they know what they are doing & do it WELL!

[44:05] Why Travel opened Travis’s eyes to opportunity.

[46:44] How to reach Travis on the internet!

[47:22] We need Travis’s beard pictures!

[47:44] Melissa’s Moment of Hustle

 

Contact info:

 

Travis Bennett

http://www.nomadstack.com/

http://studiodigita.com/

Jun 1, 2017

[Recap] Stephen, Melissa and Alan recap Laura Pennington's interview. Laura is an entrepreneur, content writer, and podcast host, who in 2015, threw out her whole business model and instead of continuing down Burnout Blvd, she fired half her clients and decided it was time to grow her business on her own terms.

Get ready to Hustle!

[1:37] Why Laura is the epitome of a Creative Hustler!

[2:05] Better Biz Academy is better than the BBB!

[2:33] The information Laura smashed in our face.

[3:05] Why Stephen & Melissa are thebottlenecksk in their business.

[4:00] Why Laura outsources whatever someone else can do...

[4:34] Why you can save time giving direction to others.

[5:03] Why Solopreneurs need to outsource.

[5:50] Let the people who are good at their job do the work!

[6:10] Why it is not smart business to do the work yourself.

[6:40] Your rate is higher than a virtual assistant - use that.

[7:30] How Laura’s experience helped the Creative Hustler improve.

[8:03] Know the basics: Real DJs learn on vinyl.

[8:35] Why knowing all the parts of the machine help you delegate better.

[9:00] Allow your employees to give you feedback

[9:20] How Laura helped Creative Hustler find a VA.

[9:40] Social entrepreneurship is the way to build people up.

[10:05] Laura’s niche: Technical and legal writing

[10:40] How you can make technical writing creative.

[11:23] Why knowing your niche is important.

[12:03] The variety of courses available at Better Biz Academy

[12:49] Why knowing your niche creates better products.

[13:05] If you need to learn more about your online business, you need to check out her site.

[13:15] Learning Upwork

[13:52] Alan’s experiences with using Upwork to hire.

[15:08] Guess what is super cool abou Laura Pennington!

[16:00] Why Laura listens to Wang Chung for motivation!

[16:46] You need to watch the “Everybody Have Fun Tonight’ music video!

[17:22] Bring back Wang Chung!

[17:40] The lack of fun songs in today’s music!

[18:06] Don’t miss Stephen’s singing.

[18:17] Alan’s obnoxious song choices - including Weird Al!

[19:00] Why Weird Al is a very talented musician.

[19:25] Have you ever heard of Richard Cheese?

[19:40] Pop songs covered in Jazz style!

[20:00] Alan’s bluegrass side gig.

[20:18] Stephen’s pump up songs: Including Eye of the Tiger, Simply the Best and The Final Countdown!

[21:07] Melissa is jamming to “Life is a Highway” & “Fast Car

[21:32] Why Tracey Chapman is NOT pumped up music!

[22:09] The meaning behind Fast Car, and why it motivates Melissa!

[23:10] Motivated vs pumped.

[23:25] What is your intense workout song?

[23:50] Who is 50 Cent?

[24:11] Why this episode was SUPPOSED to be #48.

[24:55] Don’t forget to check out Laura on the web!

[26:05] Melissa’s Moment of Hustle

 

Contact Info:

Laura Pennington

BetterBizAcademy.com

May 31, 2017

Whats Up Creative Hustlers! Steven & Melissa Here.

 

Today we’ll be talking with Laura Pennington, She’s an entrepreneur, content writer, and podcast host, who in 2015, threw out her whole business model and instead of continuing down burnout blvd, she fired half her clients and decided it was time to grow her business on her own terms.   

 

[0:00] Don’t get hustled by the agencies

[1:27] What's Up Laura. Ready to get hustling?

[1:38] Tell us a little bit about yourself and what makes you a #CreativeHustler

[2:55] Creativity as a Technical Writer?

[4:15] You’re not creative? THAT’S BULLSHIT

[4:40] Change your perspective to bring the creativity to the mundane.

[5:11] Are you on Burnout BLVD? And the story of how Laura ended up driving down it!

[6:47] Don’t recreate your JOB with your HUSTLE!

[7:20] What Burnout is for Laura

[8:40] The universe sends EVERYONE messages!

[9:16] Laura’s reason to wake up in the morning: Me Time

[10:15] There is a bigger picture then the client deadline.

[10:40] Schedule time for what you WANT to work on!

[11:55] Why the morning is the best time for YOUR projects!

[12:40] What feeds Laura’s soul?

[13:31] The mental block for writing your own book!

[14:30] The story behind writing her first fiction novel.

[15:50] Knock out the WORST thing of the day first.

[16:30] Get your ass moving: Dance Hall Days by Wang Chung

[18:00] Find your Get Moving playlist, and blast it!

[18:54] Why Laura started running, and how it  improved her life.

[21:00] The Runner’s High and how it helps with Stress!

[22:33] The biggest challenge for Laura’s #CreativeHustler lifestyle.

[23:28] Let home be your sacred space - aka Coworking spaces.

[23:50] The challenge of stopping the work when you work at home.

[25:14] #CreativeHustler as a Military Wife - Embracing the differences.

[26:25] Finding the middle ground for different personalities.

[27:10] Laura’s most recent move, Move #6

[28:35] Why Stephen needs an eCourse on living in the middle of America.

[29:38] The mistake Laura would make over and over again.

[30:50] Sometimes the obstacle is the way.

[31:31] Why not leaving a job sooner could be a good lesson?

[32:02] Laura’s Two Must Have Productivity Hacks

[32:35] Have a good team behind you to keep your sanity.

[33:13] How do you successfully manage virtual assistants?

[34:52] Why training people with VIDEO is essential.

[35:45] Why going above and beyond for your team is important.

[36:05] Set your time expectations up front.

[36:50] Finding those tasks that someone else could do for you!

[37:30] If you don’t like it, if you aren’t good at it then OUTSOURCE!

[38:00] Use your sticky notes and make the “What Can I Outsource?” list.

[38:41] Laura’s one historical #CreativeHustler, and her go-to coffee drink!

[39:35] Why Tim Ferris is life-changing!

[40:08] Why traveling and moving gives Laura inspiration and motivation.

[41:00] Why Satellite Internet will give you downtime.

[43:59] Melissa’s Moment of Hustle

 

Contact Laura:

Writing - sixfigurewritingsecrets.com

Digital Life & Organization: BetterBizAcademy.com

Podcast: Better Biz Academy (iTunes / Stitcher)

 

May 20, 2017

We’re pumping up the volume more forward! The 50th episode marks a monumental change of growth and we’re excited about the future and all the changes coming our way. Thank you John Bertino and for being our Guest on this episode with Steven, Melissa, and Alan!


Let’s Rock, Creative Hustlers!

 

[1:15] Bet against John Bertino, and welcome back!

[1:45] Creative Hustler’s first interview.

[3:05] John’s east coast expansion - PHILLY!

[4:19] Time to look back at The Creative Hustler’s 50 episodes.

[4:58] John Bertino’s Episode: Smooth sailing on first episode.

[5:30] Another episode favorite: Why we want to grab a beer with Joseph Kennedy

[7:00] Joseph Kennedy is living like a king in Morocco.

[7:50] What is the Camino de Santiago?

[8:50] Why you need to subscribe to The Creative Hustler’s youtube.

[9:40] Another awesome digital nomad, and a notable episode: Barbalicious

[10:09] Why does Barbalicious speak FIVE different languages?

[10:53] Digital Nomad Travel Guides

[12:17] Cinco De Mayo History Lesson!

[13:53] Let’s admire Steven’s Segway Skills: Start-ups in California

[14:05] Notable Episode: Follow Up Then Guys - Reilly Sweetland & Dan Harding

[14:40] How are you NOT using Follow Up Then?! And our Affiliate link!

[16:12] ALT NBA with Dan Harding

[16:32] Reilly Sweetland and the Married Creative Hustler life.

[18:10] Making time for the most important times of the day: Balanced lifestyle.

[19:15] Why Steven & Melissa celebrate the Equinox.

[19:58] Another partner, and notable episode: Andrew Easton & Amazon Marketing

[20:16] Time to switch to a Droodle Book!

[21:04] Why doodles are good for your brain!

[21:44] Custom Droodle Books with custom drawings for YOUR industry!

[23:29] Peter Cincotti & the impending Sauce-Off!

[24:00] Why Peter is a citizen of Italy?

[24:26] The Creative Hustler's Moment of Italian.

[24:35] Is it sauce or gravy? The Sauce-Off continues.

[25:08] John’s 7 Day Sauce Story from Mama Mazz

[26:11] Peter Cincotti’s new album and show in LA!

[26:50] A mason jar of sauce?

[27:57] Another notable episode: Why Grant Cooper is a ball of energy!

[28:18] How to Brand Yourself as a Creative Hustler with Grant’s help!

[29:00] TCH Branding Course: Underestimating everything about launching a new product!

[29:46] Making a course from your side hustle.

[30:03] Learning from The Creative Hustler podcast guests.

[31;00] How The Europe Thing lead to the podcast.

[31:40] Don’t miss the May 24th Webinar! Brand yourself like a creative hustler!

[32:28] Behind the Hustle…

[32:30] Big thanks to Alan! The Creative Hustler’s lifeline.

[33:24] Just to call a spade a spade: Shit is hard.

[33:40] Bringing in help when you need it.

[34:03] Jessica Yarbough and why you need Maintenance time.

[34:58] Isolation Tanks are a game changer for John!

[36:34] Shout Out to FLOT in San Diego!

[37:20] The story of Steven’s ear trouble.

[38:41] Tips to streamline production!

[40:09] Finding tasks to take your hands-off!

[40:40] Laura Pennington’s tips to outsource!

[41:05] Screencasting app to improve the training of Virtual Assistants!

[41:17] Shout out to Cianna the VA!

[42:15] Why video is the new way to train!

[42:28] Alan’s tips for naming your files properly.

[43:30] Bonus tip: Blank space for editing audio/video.

[44:00] Pro Tools version 1

[44:20] The Creative Hustler Collective: Why you need a team.

[44:55] And now your Moment of Italian…

[45:14] Excitement for the next 50 episodes!

[45:21] Change is coming: New Intro, Spots for Partners, Optimizing the Website!

[45:50] We will NOT sell you BULLSHIT!

[46:13] Don’t miss John’s webinar: SCORE - June 1st - SEO in 2017!

[46:52] SEO Tip from John.

[47:48] Podcast Hack: Timestamped Show Notes!

[49:20] Engagement is good!

[50:00] Thank you to our listeners! Here’s to 100th!

[50:20] Hot Air Balloon Live 100th Podcast!

[50:55] Want more? Join our private Creative Hustler Facebook Group!

[51:49] Melissa’s Moment of Hustle.

May 16, 2017

What’s Up, Creative Hustlers! Steven & Melissa Here.

Today’s 3oz or less episode is featuring Philip Warren, a strategic consultant and business advisor helping C-Level stakeholders realize their mission and live their vision.

[0:39] What’s Up Philip? Ready to get hustling?

[0:45] What makes Phillip a creative hustler!

[2:10] Biggest challenges for getting to the NEXT level! Especially in Small Businesses! 

[2:40] Vision is the issue - You need to be cohesive.

[3:45]  Know your fundamentals and avoid productivity killers!

[4:30] Guard your time, and focus on moving that needle!

[5:54] Are you running and not making any progress? Distractions for your business.

[6:36] Don’t fear the business plan! Create it, get it in place, and DON’T put it in the DRAWER!

[7:20] Your business plan needs to be malleable!

[7:50] You need to keep sharpen the saw to move the needle.

[9:00] Plan around you personal development! Plus, why Phillip is awesome.

[10:00] Magic happens when you write shit down!

[10:55] Share that goal with your circle.

[11:54] Action Steps: Keep it visible, keep it specific, and go read “The One Thing 

[14:35] Build your pillars to support that ONE idea. Follow one course for success.

[15:14] Don’t be a Jack of all Trades, and master of NONE!

[15:30] Multitasking isn’t real.

[17:20]  Should you bring your phone to the meeting? Don’t make a bad impression!

[18:12] You can’t stop the notifications, so bring the paper and pen for the meeting.

[18:51] Wanna talk to Philip? Here’s how to contact him!

[20:40] Melissa’s Moment of Hustle

 

Contact:
The Warrens at Work Website

 

May 14, 2017

Today’s 3oz or less episode is featuring Marina Villatoro, or as she is known: “The Trader Chick.

 

[0:28] Introduction to Marina

[0:39] Why Marina is a creative hustler and a spiritual day trader

[3:10] How Marina ended up with her unique way of day trading

[4:30] What Marina choose to trade in, and WHY

[5:30] BREAKDOWN bringing you to BREAKTHROUGHS

[6:32] Spirituality is a Skill

[7:35] What Breakdowns that Marina Faced

[8:40] Don’t Blame the Market. It’s You

[9:30] Self Sabotage as a Creative Hustler

[10:00] Action Items to Start Day Trading

[11:40] Focus on your Market

[12:27] Practice Makes Perfect, even in Day Trading

[13:00] Foundation has to come First

[13:15] Marina’s niche: Trader Chick and what that means.

[14:00] How to contact Marina and join her FREE course!

[16:15] Trust the Process

[16:40] Parting Notes: Enjoy yourself and Have Fun

[16:34] Melissa’s Moment of Hustle

 

Contact:

Marina 'The Trader Chick' Villatoro

TheTraderChick.com

May 4, 2017

[Recap] Steven, Melissa and Alan recap Bailey Richert’s interview, She’s a business coach for beginning and budding entrepreneurs by helping them launch profitable online enterprises based on their life experiences.


She is also the founder of the Infopreneur Summit, happening May 1-4 this year. And I’m especially excited to have Bailey on the show as I am one of the speakers at this years summit.

[0:45] Introduction to Tuesday’s episode and Bailey Richert and the Infopreneur Summit overview.

[1:00] How virtual events work and the 45 Badass speakers at the Infopreneur Summit.

[1:50] Steve’s involvement with the Infopreneur Summit and the power of your WHY!

[3:17] Bailey’s interview and the creation of the Summit! 

[3:48] Break it down: What is an infopreneur?

[5:10] Collective experience vs. True experience.

[5:45] Roots of the word entrepreneur.

[7:00] Infopreneur Summit and why it is SO unique!

[7:20] The value of the Facebook Group “Make those Niches your Bitches”

[8:00] The Infopreneur Summit is FREE, and YOU need to be there. 

[9:00] Something for everyone at the Infopreneur Summit: The Hot Topics! 

[10:11] How to have legal protection for YOUR hustle!

[10:55] Infopreneur is one too many coaching and being a teacher.

[12:18] Everyone has value and they sprinkle it on your life! 

[12:48] Steven & Melissa’s Halloween costume next year!

[13:00] Time for a BIG announcement! The Creative Hustle Course!

[13:35] New Course: How to Brand Yourself like a Creative Hustler

[14:30] Steven’s speech at the Infopreneur Summit is courting YOU and your Brand!

[15:45]  Alan is bringing digital value to the Creative Hustler Course! Plus, a digital class coming soon!

[17:15] The intersection of creativity and business: Teaching edition.

[17:30] More details on the Personal Branding E-Course - 15 Lessons and the energy of people.

[19:10] The power of the head nod!

[19:20] Melissa’s Icebreaker Speech and becoming a toastmaster.

[20:07] Warren Buffet was afraid of public speaking too!

[21:35] Making yearly goals and getting uncomfortable.

[23:05] Growing up shy and being confident in what you know.

[24:40] 7 minutes of hustle and how bartending is easier than public speaking.

[25:30] The podium is a gate! Speaking without holding back.

[26:33] Public speaking over death.

[26:50] Wrap up: Infopreneur Summit, Glimpse behind the hustle, and the Art of Living!

[28:27] Melissa’s Moment of Hustle.

Contact Info:

BaileyRichert.com
Contact@BaileyRichert.com
Infopreneur Summit (Free Tickets Available)
InfopreneurSummit.com

May 2, 2017

The New American Dream

Today we’ll be talking with Bailey Richert, She’s a business coach for beginning and budding entrepreneurs by helping them launch profitable online enterprises based on their life experiences.

She is also the founder of the Infopreneur Summit, happening May 1st-4th 2017. And I’m especially excited to have Bailey on the show as I am one of the speakers at this year's summit.

 

[1:06] Bailey Richert is a Creative Hustler because…

 

[2:29] Bailey explains to us what the NEW American dream is and how she went from valedictorian to a high-paying corporate job to saying “Screw the ladder” and creating her own.

 

[4:00] The moment Bailey decided that the 9-5 was NOT for her, and decided to chase the new American dream, and avoiding sitting in the same cubicle for 50 years!

 

50 YEARS! Imagine sitting in the same exact spot for 50 years.

 

[6:40] Self-motivation and how you continue the journey of working for yourself. Focus on the moments that keep you going.

 

[8:45] Learning what Bailey’s main hustle is, and what is an Infopreneur?

 

[10:36] The story of a thousand pieces of Origami...

 

[11:38] Diving in and finding the CORE idea for an online business and Niching down!

 

[13:30] Bailey shares keys to skyrocketing to success in an online business!

 

[13:56] What is lighting up Bailey and more information on the Infopreneur Summit! A four-day digital event for infopreneur business owners, which Steven is also speaking at!

 

[16:52] A deeper dive into the Infopreneur Summit, and why Bailey is running a one-woman show!

 

[19:00] Misconceptions in digital events, and gathering engagement! Don’t compare yourself to someone else’s highlight reel.

 

[20:10] I made a course and no one is buying it, and other digital woes!

 

[22:30] Smoke & Mirrors in online businesses, and learning to question what you see!

 

[25:30] Bailey’s most challenging part of living the Creative Hustler lifestyle, and remembering to shower!

 

[28:09] Bailey’s advice for the Creative Hustler balance, and her three techniques to manage this lifestyle and make time for yourself!

 

[32:06] The struggle of saying NO for the first time, and advice for getting into the groove of honoring your schedule.

 

[33:40] Who would Bailey grab a coffee with and why she wants to create a legacy.

 

[36:18] What is Bailey’s go to NON-coffee order, soda addiction and why she doesn’t work in coffee shops often.

 

[39:58] How traveling has impacted Bailey’s creative hustle, her 25 countries in 29 years, and a bit of background on Bailey’s first infopreneur product.

 

[44:23] Bailey’s contact info, and ways to get into the Infopreneur Summit!

 

[45:19] Melissa’s Moment of Hustle

 

Contact Info:

BaileyRichert.com

Contact@BaileyRichert.com

 

Infopreneur Summit (Free Tickets Available)

InfopreneurSummit.com

Apr 7, 2017

[RECAP] Steven, Melissa, and Alan recap Jessica Yarborough’s Interview episode Meet The Mompreneur Building 6-Figure Businesses

Jessica Yarbrough is an entrepreneur, marketing strategist, and single mother who started her business when she was pregnant with her daughter is giving BUSY MOMS THE TOOLS, TACTICS, AND RESOURCES TO BUILD A 6-FIGURE BUSINESS THEY CAN RUN FROM HOME through her brand The Mompreneur Coach.

[1:42] JessicaYarborough.com is a brilliant Mompreneur helping other mamas build businesses from home.

[2:36] Shout out to Screw the 9-5 Private Community where Steven meet Jessica. Amazing group to network with. Quality members.

Do you want to be right where you are forever?  

[3:32] WHY Every Coach Needs a Coach.

[6:58] An aha moment so powerful emotional tears just start flowing

[8:34] “Dudes to Dads” shout out to Alan’s other podcast

[10:23] Carve out your self-care and work around it. Tips to stay on top of your calendar so you don’t get hustled.

[12:30] The importance of setting boundaries with your clients.

Calendly helps you schedule meetings without the back-and-forth emails

[18:08] Content Hacks! Repurposing your content. If you play your cards 1 content piece can turn into 87.3 pieces of content. Kinda.

[20:52] Who is leveraging live streaming content?

[23:50] Sorry guys, but the audio has a little static until the end.

[26:33] Melissa’s Moment of Hustle


Contact Jessica:

JessicaYarbrough.com
Facebook
The Mompreneur Mastermind Private Facebook Group
YouTube
Instagram

 

 





Apr 5, 2017

Today we’ll be talking with Jessica Yarbrough, She’s an entrepreneur, marketing strategist, and single mother who started her business when she was pregnant with her daughter is giving BUSY MOMS THE TOOLS, TACTICS, AND RESOURCES TO BUILD A 6-FIGURE BUSINESS THEY CAN RUN FROM HOME through her brand The Mompreneur Coach.

[1:05] What makes Jessica a Creative Hustler? She’s been in the marketing business for over a decade. She's done a lot of traveling and immersing herself into other cultures. Working out of a jungle pad in Thailand. Empowering other women to grow their business from home. Giving her tribe "The Mamas” freedom. 

[3:30] Sharing wisdom to her tribe, getting paid to help people who are following their passions and purpose is what inspires and motivates Jessica to keep being a self-starter every morning. 

[4:20] It sounds like Jessica has found what works for her as a Mompreneur. So what’s getting Jessica jazzed for the future?

Her Daughter - to give her the tools to exceed in life

Bridging the gap between wanting to start a business and actually hitting 5 figures per month and seeing it become successful

Stop consuming free content and trying to figure it out on your own - get a couch, take my hand. Let me show you the way to really build rapid success with proven tactics and solid strategy.

 

[7:55] What was that like when Jessica knew that being a mompreneur the path she had to take? Her why to

[8:25] Take women through a journey that she understands becoming an entrepreneur when  

[11:32] Nature is super inspiring when you’re not inspired to creative content and not in the right mindset.

[16:37] One of the most challenging things of being a Creative Hustler and a single mother is surrendering yourself to the outside world and understanding that you can’t control everything around you, especially when your kid gets sick.

Jessica’s most powerful mantra as a single mother and entrepreneur is surrendering to the unpredictable.

[18:32] Self-care is so important. Being an unfit entrepreneur is not sustainable. Sacrificing your health in order to make more money that’s going to come back and hit you in the long run. From a health and balance perspective, it’s about taking your time. Jessica has burnt herself out in the past, that’s why she understands why it’s important to be consistent with taking care of physical and mental health.

Jessica believes you can have it all but you have to make your own boundaries.

[20:19] Teaching yourself how to have boundaries with your clients. It’s difficult to implement but once you set those boundaries it’s easy to follow, especially with new clients.

[23:05] How long did it take Jessica to implement boundaries with her clients?

[25:10] Implement blocks into your schedule to make sure you take time for yourself. Put your line in the sand! You will work around those blocks. We can’t express how important it is to take the time to yourself and shut off!

[29:37] Thoughts on low ticket sales verse high ticket sales and achieving massive hockey stick growth.

[32:33] The apps and platforms Jessica uses to achieve massive growth. Hint: Clickfunnels. YouTube. Facebook Live. Trello. Scheduling integration into calendar: Calendly.

[36:30] Content hacks: how to turn 1 piece of content into many pieces of content. Check out Jessica’s YouTube video on maximizing content.   

[38:43] What it’s like to quit your corporate job to travel through Thailand and start a business? How to overcome adversity even when your family isn’t 100% supportive.

[40:54] Jessica went on a 10 day of silence retreat. She came out with a message that you can always recreate yourself if you don’t like where you are, even if you go down a path even if you created it. Believe in yourself and know that you have the power to create wealth and power wherever you go in the world.  

[43:01] Adjusting her piece of owning her self-worth and self-love, Jessica quite the business world after Thailand to teach yoga and taking care of self-health in Bali, San Diego, and of Costa Rica for 4 years.

[44:50] How travels, experiences, and cultures has made Jessica understand she can make it anywhere and be a great role model for your daughter.

[45:49] If you’re stuck where you are in your journey just know that it’s all part of the process even if you don’t understand why thing are happening they way they are but that’s all supporting your growth.

Fall in love with the process

[47:05] Of all the Creative Hustler’s dead or alive to grab a drink with in history Jessica would meet with Oprah! She is the WO-MAN!

[49:22] Melissa’s Moment of Hustle

Contact Jessica:

JessicaYarbrough.com
Facebook
The Mompreneur Mastermind Private Facebook Group
YouTube
Instagram





Mar 14, 2017

What's Up, Creative Hustlers! Steven, Melissa & Alan here.

Today we’ll be recapping Reilly Sweetland’s interview. Reilly is the Co-Founder of FollowUpThen, he’s an entrepreneur, start-up junkie, and all around creative hustler. And like most success stories, his literally started from his garage where he built his first business.

Before we get started, The FollowUpThen and The Creative Hustler teams have a cool announcement! If you haven't heard yet FollowUpThen is giving you 1-month free when you use our special link. CLICK HERE or any other FollowUpThen link on this page and receive 1-month free starting today! Melissa swears by it!

[1:33] Steven, Alan, and Melissa talk about the evolution of the podcast now that we’ve done over 40 episodes.

[4:32] Reilly Sweetland’s 4-hour internal prototype solution turns into a full-time gig.

[8:08] The moment when your side hustle becomes your main hustle. That’s what freedom tastes like.

[9:09] Morning routine: get the kids to the bus stop and take some “me” time. A 1 mile run in the morning is Reilly’s minimum effective dose to get his creative juices flowing for the day. What's your morning motivation consist of? 

[11:46] Word of advice: watch your alignment when doing exercises at home.

[13:05] Set yourself up for success the night before by not letting our calendar hustle you by doing this.

[13:46] This quote by Chris Sacca is everything, “email is the to-do that some else wrote for you.”

[14:32] Alan’s cell phone practice is worth considering doing yourself. No work emails on the phone or checking the screen at night or first thing in the morning.

[17:35] Sandwiching the day with your passions and the moments you can never get back.

[19:38] The future belongs to the creatives and the problem solvers. The passionate ones that are motivated to continuously learn and gain knowledge.

[24:10] Steven crashes Alan’s SEO class at UCSD and takes over with a talk on modern day branding and being authentic. This comes down to how Steven and Melissa are building The Creative Hustler. They vow to sell or endorse something they’re not passionate about themselves or truly believes that will help their audience.

[26:01] Why would you work with someone you don’t like? Why are you going to create something just to have to surround yourself with people you don’t like?

[30:20] If there was one Creative Hustler Reilly could sit down with it would be Thomas Jefferson. This is pretty fascinating, actually. If you think about it, like an entrepreneur, TJ and his boys literally build the principles of this country out of ideas and thin air just hoping it would work.

[32:52] Announcement! See how you can change your life and become more productive with little commitment right here -> http://bit.ly/2mhJ6xK 

[34:36] Melissa’s Moment of Hustle

Contact Reilly Sweetland:
Twitter @RSweetland
Get FollowUpThen 1 month Free Special offer Here!

Mar 8, 2017

What's Up, Creative Hustlers! Steven & Melissa Here.

Today we’ll be talking with Reilly Sweetland, Co-Founder of FollowUpThen, he’s an entrepreneur, start-up junkie, and all around creative hustler. And like most success stories, his literally started from his garage where he built his first business.

Before we get started, Reilly and The Creative Hustler team have a cool announcement! If you haven't heard yet FollowUpThen is giving you 1-month free when you use our special link. CLICK HERE or any other FollowUpThen link on this page and receive 1-month free starting today! Melissa swears by it! 

[00:57] What makes Reilly a Creative Hustler?

[2:10] How Reilly became full-time at FollowUpThen which started out at a side hustle in 2010.

[4:45] Melissa and Reilly have a moment on how FollowUpThen changed her life. 

[9:05] What gets Reilly up in the morning? Here he brings up some great productivity and health hacks. Something he calls “top-down productivity.”

[13:03] How FollowUpThen is building a tribe of loyal users.

[17:30] How to get out of the Creative Hustler funk.

[20:20] How to balance the Maker vs. Managers schedule. 

[22:59] Why doesn’t Reilly check his emails first thing in the morning? Spoiler Alert: Without having complete blinders on it has something to do with this quote from Chris Sacca, “Email is the to-do list that was written for you by somebody else.”

[28:38] Tips for balancing the delicate art of life of family, friends, pets, and continuing to kick ass. There isn’t a silver bullet for this one but there are high-value quality times that truly matter.  

[33:30] How to find balance as a married Creative Hustler. Reilly gives us insight into his personal life. 

[36:25] Raising kids as a Creative Hustler. What does the future look like for Reilly’s kids?

[39:02] The future belongs to the Creatives. Why?

[42:13] Great advice from a 70-year-old Creative Hustler.

[47:29] If Reilly could have coffee with one Creative Hustler of the past, who would it be? His answer was Thomas Jefferson, who he believes is the ultimate Creative Hustler. Not to get all political, but with all the turmoil that is happening at this exact moment with politics in the US… here’s why we’re going to be okay.

[51:08] Special off to check out 1 free month of FollowUpThen on Reilly and The Creative Hustler team! Seriously guys, check it out! 

[52:01] Melissa’s Moment of Hustle brought to you by Nelson Mandela.


Contact Reilly Sweetland:
Twitter @RSweetland
Get FollowUpThen 1 month Free Special offer Here!

Feb 24, 2017

HOW IMPORTANT IS BRANDING REALLY???

Many business owners think in terms of immediate ROI and who can blame them?! But with so many digital marketing channels capable of producing immediate traffic and fast results, does it really make sense to go all-in with branding?  And what does it even mean to go all-in?  At what point does a brand creation stage go from careful planning to analysis by paralysis?

The Creative Hustler was lucky enough to record a live podcast on location and interview some of the expert guests. Here what they had to say:

[00:32] Meet Dave Korinek and Matt Simpson from Magnetic Creative. On top of being an award-winning branding agency, they have to be the most genuine and badass group of creatives this side of the Mississippi.  

[4:50] Dave answers the question - How are you balancing your creative lifestyle as a business owner and a married man of 20 years with 4 growing boys.

[6:33] Matt jumps in and talks about the importance of relationships and the balance between communication. #magfam on Twitter

[9:32] John Bertino, founder of the TAG and SoCal Marketing Club explains what SoCal Marketing Club is all about and the mission behind the meetup.

[10:40] The reason and inspiration behind tonight’s branding and digital marketing panel, and what the importance is

[15:48] Josh Roush, Co-Founder and designer at Movetic, talks about his new “brand anthem video.” Find out what that is and why it’s important. Connect with Josh on Instagram.

Do you have any input or questions you’d like to share with us? We’d love to hear them Tweet us to get the conversation going!

 

Feb 24, 2017

[RECAP] Peter Cincotti. Steven, Alan, and Melissa are back in the San Diego studio recapping Peter Cincotti’s interview from this past Tuesday.

Peter was the youngest jazz musician to reach #1 on the Billboard Jazz Charts and collaborations with Phil Ramone, Harry Connick Jr., and David Foster, Peter is now a free agent looking to get his Creative Hustle back out there to the masses. He’s been working on his latest album "Long Way From Home" for 3 years. He built a studio and moved all his pianos to the Jersey Shore... where he spent the summer’s growing up as a kid. He took the time to learn the tech side of the business and produced this whole album, and we are stoked to be supporting him along his journey.

[00:40] Recap of Interview How working with music giants and reaching #1 on the Billboard Jazz

[5:04] Why learning the tech part the business is important for creative independence.

[9:07] 2 tips for Creative Hustler’s to take to the bank. 1. Having “Faith.” What does that mean? And 2. Persistence - which is the sustained effort necessary to induce faith.

Resource mentioned: Think and Grow Rich. Guys, this book is under $9. It will change you, and the way you think about life, money, success, failures, faith, etc, etc, etc. I highly recommend not only reading it, but keeping as a resource on your bedside table.

[16:09] The music industry has changed in the past 30 years. Does anyone remember MTV when it was really MTV?

[19:36] Why having a tribe is important when building a brand.

[20:00] Check out Peter’s wacky Goodnight videos on Instagram. Sorry for putting you on blast, man, but you crack us up! Plus, you have some pretty sexy videos too. ;)

[20:46] Peter’s Pledge - Help a brother out! This is an awesome example of how musicians are connecting and communicating with their audiences on a personal level.

[21:18] Although, we still don’t know what tomatoes Peter uses in your sauce. We’re so freaking curious about this.

[28:57] Peter is selling his Sauce on his Pledge Music site. Alan challenges a sauce off between Steven and Peter. Who wants to see this shit?

[30:19] Melissa’s Moment of Hustle

Connect with Peter:
PeterCincotti.com
Peter’s Pledge Music page
Instagram
Facebook
Twitter



Feb 21, 2017

"88 keys, a bench, and a mic.

Give those things to Peter Cincotti and he can take you anywhere. 

Like a pilot in a cockpit, when Cincotti sits down at a piano it’s as if the world is at his fingertips. And this time, on his highly anticipated new album, he is indeed traveling a Long Way From Home.

'Never before have I used the piano in this way. A few years ago, I began having these visions of an album that brings active, rhythmic piano playing back into the landscape of modern music.'" - Peter Cincotti website 

Hey, guys! It’s not always rainbows and unicorns here at The Creative Hustler. Unfortunately, we had some audio issues in this interview. 

HOWEVER - this is a really special episode for Steven! He’s been following Peter Cincotti’s jazz career for 15 years. From youngest jazz musician to reach #1 on the Billboard Jazz Charts and collaborations with Phil Ramone, Harry Connick Jr., and David Foster, Peter is now a free agent looking to get his Creative Hustle back out there to the masses. He’s been working on his latest album "Long Way From Home" for 3 years. He built a studio and moved all his pianos to the Jersey Shore... where he spent the summer’s growing up as a kid. He took the time to learn the tech side of the business and produced this whole album, and we are stoked to be supporting him along his journey. 

We really hope you enjoy this one and find it as inspiring as we did! 

[01:08] What is Peter’s success made of... Luck? Hard work? Opportunity? And if that success didn’t happen would he still be chasing those dreams of becoming a musician?

[6:02] 2 Pieces of advice: #1. However you want to take it... you gotta have faith. You have to believe. #2. Persistence. One of Peter’s favorite quotes: Arianna Huffington - “Life's a dance between making it happen and letting it happen.”

[8:24] What would Peter have done if Phil Ramone didn't come into his life? Submit to the “zeitgeist” if you will.

[10:07] Learn to love the process even when you’re getting “no’s” left and right.

[10:39] Peter’s thoughts on “The Creative Hustler.” <- Big deal, guys! 

[11:50] “The Obstacle is the Way” by Ryan Holiday... this one comes up a lot. 

[12:07] Peter has a new album coming out “Long Way From Home.” The first record he’s made without a record deal. He moved his pianos to a house on the Jersey Shore where he spent summers as a kid and Produced the whole album. He spent a lot of time learning the tech side of making music. 

[13:24] Peter is starting his Creative Hustle all over again, and this time around putting the business back into the hands of the artist, himself.  

[15:00] - Peter moved to the Jersey Shore and isolated himself with his creativity - this is what happened.

[17:30]  Food is love at Peter’s Pledge Music site - You can buy Peter’s personal homemade sauce, Skype live, hang out at the studio, and more by pledging on Peter’s Pledge Music site! A portion of all pledges will go to an incredible organization with a cause close to my heart, Education Through Music. (To find out more about ETM, http://www.etmonline.org)

[23:23] Tour dates coming soon! Check out new dates here!   

[23:51]  Melissa’s Moment of Hustle

 

Connect with Peter:

PeterCincotti.com
Peter’s Pledge Music page
Instagram
Facebook
Twitter

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